Health and beauty is a trip-driver in the convenience channel: shoppers reach for it when they need it, and the brands within reach are the ones that win. You have invested in formulation, compliance, and packaging that earns trust on the shelf. Getting that product in front of the buyers who set the planogram is a different job, and it is the one we do.
At Align Sales Group, we understand how tightly held health and beauty space is, which is why we’re here to provide the personalized attention and strategic guidance you need to succeed. Our team of experts has a deep understanding of the category, including the latest trends and consumer preferences, and will develop a winning strategy that sets your brand apart from the competition. Paired with our network of key decision-makers and buyers at over 7,000 retailers and 75+ distributors across our 15-state territory, you’ll maximize your market presence and take your brand to the next level.
One convenience store for roughly every 2,257 Americans. No other channel puts your product closer to the moment of need.
Convenience locations operating across the country at the end of 2025. Most of them buy through distributors, which is why the distributor pitch comes first.
Share of U.S. c-stores owned by companies with 10 or fewer locations. Reaching them takes distributor programs and feet on the street, not one headquarters meeting.
Sources: 2026 NACS/NIQ TDLinx Convenience Industry Store Count.
Pain relief, cold and allergy, lip care, oral care, travel toiletries. We position your products for the immediate-need trip.
Single doses, travel sizes and small packs at accessible prices fit c-store shelves and shoppers.
Cold and flu season, summer travel and sun care. We time your pitch and displays to seasonal demand.
Compact displays near the register make HBC easy to find in a small store.
Shoppers rarely plan these trips; they need something now. C-stores are close, fast and open late, which makes them a natural fit for urgent needs.
Single-dose packs, travel sizes and small multi-packs. Shoppers buy for the moment, not the month.
Yes. OTC and personal-care products must meet FDA labeling rules, and some items have state-specific restrictions. Have documentation ready.
Yes. We represent manufacturers across 15 states.
Our team of experts is ready to collaborate with you and provide the personalized attention and strategic guidance you deserve to achieve your sales goals. Contact us today to learn more about how we can help you take your product to new heights!